OUR STORY

Our Story

Design-led tools. Effortless glow.

At NOVAA, we believe beauty tools should be simple, elegant, and honest. We curate at-home devices that look beautiful, feel great in the hand, and fit into everyday routines—without jargon or exaggerated promises.

Where We Began

We were tired of complicated gadgets and noisy claims. NOVAA started with one idea: fewer, better tools that make a visible difference when used consistently. Every pick is chosen for comfort, finish, and reliability.

What We Stand For

  • Results you can see: clear routines, realistic timelines, and before/after guidance where appropriate.
  • Straightforward guidance: plain language, easy how-tos, and honest expectations.
  • Service that cares: fast US shipping, 14-day returns, and responsive support.

How We Curate

We partner with specialized manufacturers and evaluate builds, finishes, and repeated-use performance before an item reaches our shelves. We look for smooth ergonomics, stable power, and quality materials that hold up over time.

A Better Ritual, Not More Steps

Five focused minutes can elevate the whole routine.

  • Toning & Lift (microcurrent/EMS): for a more sculpted-looking contour.
  • LED Support: for a calmer, more even-looking complexion.
  • Cleansing & Ultrasonic: to refine texture and clarify the look of pores.
NOVAA products are cosmetic-grade tools intended for general beauty and wellbeing. We avoid medical language and do not make medical claims.

Materials & Packaging

Durable housings, rechargeable power, and packaging designed to minimize excess. We keep refining the details so the experience feels premium—and kinder on your shelf and the planet.

Our Promise

  • 14-Day Returns on most items (see policy).
  • Support via Email: info@novaastores.com
  • Real Support from people who use what we sell.